As a Home Experts Alliance Director, you’ll be the ONLY floor dealer in your market with access to this program.

You’ll sit at the center of a powerful referral network designed to bring a steady stream of high-quality customers to your store—without spending a dime on advertising.

You’ll connect with top-tier local home service pros—realtors, remodelers, designers, carpet cleaners, and more—who already work with homeowners every day. These trusted professionals will send referrals directly to you, positioning you as the go-to flooring expert in your community.

This exclusive opportunity leads to more customers, higher-ticket sales, and deeper credibility—without chasing cold leads or competing on price. With HEA’s done-for-you framework, you’ll get the tools, training, and support to build long-lasting partnerships and grow your business faster than you ever could on your own.

Webinar-Only Enrollment Offer.
The normal investment to become a Director with HEA is:

• $10,000 enrollment fee
• $700/month membership

And even at that price, it’s worth every penny—because we’re talking about adding 100X that amount in referral-driven revenue.

Today Only...
Apply now and lock in:

• Only $1,997 enrollment (save $8,003)
• Reduced monthly fee: $597/month
• 2–4 private coaching sessions per month for 60 days—FREE
• Lifetime access to our referral-building system

One extra sale per month that you wouldn’t have gotten otherwise pays for this entire thing.
But we’re not talking about one sale—we’re talking about dozens. And you becoming the most trusted flooring pro in your region.

But this special pricing ends tonight at midnight. 

3 Steps To Get Started Now:

Step 1: Application.  After you watch the video on this page, click the "Apply Now" button and fill out the application.  After that you'll be taken to my calendar page where you'll schedule your Discovery Call with me.

Step 2: 60-minute Discovery call with Jim.  This is to determine if HEA is the right fit for you, and to answer all your questions.  IMPORTANT: If you have a partner or decision maker in your business other than yourself, it's mandatory that they attend the Discovery Call with you.

Step 3: User agreement & payment. If we both decide HEA is a good fit, you'll sign your User Agreement and pay your enrollment fee.  After that, my team and I will go to work getting HEA set up in your business.

⏳ Spots Are Filling Fast
We’re awarding one Director per market. Once your area is claimed, it’s off the table. And this special pricing expires at midnight tonight—no replays, no extensions.

✅  What to do next...
Don’t get locked out.  Click the "Apply Now" button and complete the application.

Your market will be awarded on a first-come, first-served basis—and once it's claimed, it's gone.

Questions?  Call our office at 877-887-5791.

Jim Armstrong
President, Flooring Success Systems
Founder, Home Experts Alliance